What is hyperpop artists?

Hyperpop is a genre of music that combines elements of electronic, pop, hip-hop, and experimental music to create a futuristic and hyperkinetic sound. The genre has been gaining popularity in recent years, with artists like 100 gecs, Charli XCX, SOPHIE, and Rina Sawayama leading the charge.

Hyperpop artists often experiment with unconventional production techniques, incorporating glitchy, distorted, and high-energy sounds to create a chaotic and frenetic sonic landscape. The lyrics of hyperpop songs often touch on themes of technology, excess, and the internet, reflecting the fast-paced and hyperconnected nature of modern society.

Many hyperpop artists are known for their bold and avant-garde fashion sense, as well as their boundary-pushing music videos and visuals. The genre has a strong DIY ethos, with many artists producing and releasing their music independently or through small labels.

Overall, hyperpop is a genre that pushes the boundaries of mainstream pop music, embracing chaos and unpredictability to create a fresh and exciting sound that resonates with a new generation of music listeners.